Sunday, January 6, 2019
H Cae
Assignwork forcet 1 Roll 10126006 Name Awais Nawaz TSCM APT-304 Tasks 1. grade harvest-festivals mountain range they deal in H&038M defect name deals in Assecories Suitning for wo manpower&038 men full(prenominal) volume fashion rudiments for men&038women Swimwear Nightwear Underwear Ladies footgear Cosmetics Childrenwear Children vesture 2. detect Customers (Consumers) H&038M grasss customers argon work force Women Teenagers Children 3. Identify Means of Competition (Why volition consumer cloud the harvest-homes?? ) H&038M sell stores absorb products that ar High swanky &038 feeling at low prices.H&038M has mature technology integration such(prenominal) as EDI, GPS and RFID. ? EDI H&038M stores apply EDI carcass to check the availability of the product in separate stores. ? GPS Technology H&038M has GPS technology, customers snap a portray of realistic articles of clothing and pinpoint a shoppers fixing store where they did windowpane shopping . ? RFID H&038M used RFID system of rules to chase its product inventory and real time location acsess for products in w arehouse. There are differnet competitors of H&038M like verbalize Zara NY&038C Forever 21 1 open up 4.Which are the infrastructure colligate aspects the friendship excels in H&038M smirch has its feature distribution warmness are quite good. H&038M does non let any factories. Instead, apparel and other products are commissioned from or so 700 sovereign suppliers, primiraly in Asia and Euorpe. H&038M has 2200 retail stores operate in 40 countries well-nigh world. 5. Product sources Soureces of H&038M tick are Asia and Euorpe. About deuce ternion of thier supplier have performance in Asia. Asia product suppliers are mainland China Compodia India Pakistan In makesia sulfur Korea and Sri Lanka.The remaining suppliers are in atomic number 63 for the most image. They are 6. jokester Italy Portugal Greece Bulgaria Romania Lithuan ia Poland and England. provider processes Suppliers for H&038M fools are replete(p) production, private brand and brand manufacture. honorable production Supplier buys tout ensemble the stuff and is accountable for them. H&038M gives bod and product specifications to its suppliers. Private brand H&038M supplier is responsible for fictional character and H&038M retail merchant whitethorn return all imperfect goods returned to them by the consumer. Branded manufacturing All concept is done by the H&038M. trade and sell are controlled by H&038M. 7. sell processes H&038M has its own retail Outlets. A key segment in retailing success is the bearing of a companys distribution channels. In most grocerys H is collaborating with franchise partners, but franchising is non part of the general expansion schema. 8. Brand retailer H is a brand retailer, becuase of the side by side(p) factors 9. It has its own product designs. selling Sourcing And Retailing. Product conceptsProduct concept of H is that to commotion higher(prenominal) fashion and quality products at the better price, quality also pith that the products moldiness be manufactured in outside that is environmentally and socially sustainable. 10. merchandise strategy H brands marketing strategy is Generating Word of mouth through fashion and quality at the exceed price and other mediums such as outdoor(a) advertising Direct market H Magazine Fashion web log http//www. popbee. com/ photograph advertisements Print advertisements E-marketing H own website (www. m. com). 3 11. Draw a fork up scope illustration Supply range Model Retailers Locations Africa(Egypt, Morocco) Asia(China,Japan, Saudi Arab, UAE,South Korea, Singapor, ThaiLand, Oman) northwesterly America( Canada, US) South America chili Europe( Germany, UK, France, Spain, Italy, Russia, Finland, Turkey, Switzerland, Norway, Greece, Poland) scattering profits Own distribution Network Swedish Sourcin g Locations Asia(China, India, Pakistan, Sout Korea, Sri Lanka) Euorpe(Turkey, Italy, Greece, Poland, England) 4H Cae naming 1 Roll 10126006 Name Awais Nawaz TSCM APT-304 Tasks 1. Identify Products range they deal in H&038M brand deals in Assecories Suitning for women&038 men High volume fashion basics for men&038women Swimwear Nightwear Underwear Ladies Footwear Cosmetics Childrenwear Children apparel 2. Identify Customers (Consumers) H&038M brands customers are Men Women Teenagers Children 3. Identify Means of Competition (Why will consumer buy the products?? ) H&038M retail stores have products that are High Fashionable &038 Quality at low prices.H&038M has advanced technology integration such as EDI, GPS and RFID. ? EDI H&038M stores used EDI system to check the availability of the product in other stores. ? GPS Technology H&038M has GPS technology, customers snap a picture of virtual articles of clothing and pinpoint a shoppers location store where they did windo w shopping. ? RFID H&038M used RFID system to track its product inventory and real-time location acsess for products in warehouse. There are differnet competitors of H&038M like Express Zara NY&038C Forever 21 1 GAP 4.Which are the infrastructure related aspects the company excels in H&038M brand has its own distribution centre are quite good. H&038M does not own any factories. Instead, clothes and other products are commissioned from around 700 independent suppliers, primiraly in Asia and Euorpe. H&038M has 2200 retail stores operate in 40 countries around world. 5. Product sources Soureces of H&038M brand are Asia and Euorpe. About two third of thier supplier have production in Asia. Asia product suppliers are China Compodia India Pakistan Indonesia South Korea and Sri Lanka.The remaining suppliers are in Europe for the most part. They are 6. Turkey Italy Portugal Greece Bulgaria Romania Lithuania Poland and England. Supplier processes Suppliers for H&038M Bra nds are Full production, private brand and branded manufacture. Full production Supplier buys all the material and is responsible for them. H&038M gives design and product specifications to its suppliers. Private brand H&038M supplier is responsible for quality and H&038M retailer may return all faulty goods returned to them by the consumer. Branded manufacturing All Design is done by the H&038M. Marketing and Retailing are controlled by H&038M. 7. Retail processes H&038M has its own retail Outlets. A key ingredient in retailing success is the strength of a companys distribution channels. In some markets H is collaborating with franchise partners, but franchising is not part of the general expansion strategy. 8. Brand retailer H is a brand retailer, becuase of the following factors 9. It has its own product designs. Marketing Sourcing And Retailing. Product conceptsProduct concept of H is that to offer high fashion and quality products at the best price, quality also means that the products must be manufactured in away that is environmentally and socially sustainable. 10. Marketing strategy H brands marketing strategy is Generating Word of Mouth through fashion and quality at the best price and other mediums such as Outdoor advertising Direct market H Magazine Fashion blog http//www. popbee. com/ Video advertisements Print advertisements E-marketing H own website (www. m. com). 3 11. Draw a Supply Chain Model Supply Chain Model Retailers Locations Africa(Egypt, Morocco) Asia(China,Japan, Saudi Arab, UAE,South Korea, Singapor, ThaiLand, Oman) North America( Canada, US) South America Chile Europe( Germany, UK, France, Spain, Italy, Russia, Finland, Turkey, Switzerland, Norway, Greece, Poland) Distribution Network Own Distribution Network Swedish Sourcing Locations Asia(China, India, Pakistan, Sout Korea, Sri Lanka) Euorpe(Turkey, Italy, Greece, Poland, England) 4
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment